Discovering MK Flyer A5_Final Download PDF Flyer here
Discovering MK is a free and fun smartphone app which encourages users to discover more about Milton Keynes.
Inspired by the Pokémon Go craze, the Discovering MK app reveals an interactive trail of 50 hidden gems around the city. At each location along the trail, users will be able to unlock information about the landmark, take a fun mini quiz and can choose to upload a ‘selfie’ to show where they are.
Split into five areas, the trail will take users to Milton Keynes’ iconic buildings, historic landmarks, public art, woodlands and parks; uncovering more about the users’ home city each step of the way. Unlike anything seen before in Milton Keynes, this app offers the unique opportunity to uncover fascinating information about our poets, our designers and our pioneers – sharing the story of Milton Keynes. The app is accessible to every smartphone user and is free to download on Android and iPhone via Google Play and the Apple Store.
Discovering MK can be accessed on foot bike or scooter, and we encourage users to take this opportunity to explore Milton Keynes’ extensive network of Redways and the Santander Cycles scheme.
Launching 31 July 2017, the app will be promoted through printed materials, press releases, social media and newsletters. To keep up momentum, there will also be competitions taking place during 2017. We would greatly appreciate it if all members and partners could share the Discovering MK app with their audiences/visitors and staff.
Discovering MK is part of a conversation about what makes Milton Keynes special and we want people to share their favourite places and spaces too on social media using the hashtag #DiscoveringMK.
Developed by Arts & Heritage Alliance MK and MK21, the free app, available via Google Play and Apple Store, commemorates Milton Keynes 50th Anniversary and celebrates this unique and diverse city. This project has been generously supported with funding from Heritage Lottery Fund, MK Community Foundation, MK Council and Santander Cycles MK.
Social Media campaign and the app itself, Anna: firstname.lastname@example.org
Follow us to keep up with news, events and competitions:
We will be using #DiscoveringMK, please use this to promote the app and if you go out and explore the trail yourselves.
Help us to Promote Discovering MK
The app will be launched in July, so from the on, we would love your help to promote the app as widely as possible.
Have a Go
We want as many people as possible to Discover MK, so please download the app and start exploring. If you are part of, or host any groups that meet regularly to socialise, run, cycle, take photographs etc, why not see if they can use Discovering MK too.
If you do go out and explore – please do share your images and progress on social media, using #DiscoveringMK.
Follow us on Twitter, Facebook, Social Media and retweet our tweets. Please use #DiscoveringMK in any tweets about the app.
A few suggested tweets or Facebook updates are:
MK has so much more to offer than the Concrete Cows, there’s a whole range of things waiting to be discovered on our doorstep #DiscoveringMK
Fancy a stroll today? Why not download #DiscoveringMK app & go exploring – there’s plenty to see & enjoy.
Celebrate MK’s 50th birthday by discovering more about the city & its unique landmarks, get the app & get out & about #DiscoveringMK #MK50